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Strategy

From Float to Exact: Bridging The Gap Between Planning and Reality

How we built a dashboard that calls out project misalignment like a passive-aggressive calendar invite.
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Behind the Scenes

Meet Our Bot: The One Who Writes Internally Snarky Commit Messages

A behind-the-scenes look at our AI-powered dev assistant, and how it kinda has an attitude.
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Content & SEO

A/B Testing Headlines So Good, We Almost Believed Them Ourselves

The psychology, data, and occasional witchcraft behind high-converting copy.
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Strategy

Can We Build That in WordPress? (Yes. But Should We?)

Just because you can turn your site into a booking platform/cat shrine doesn’t mean you should.
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Design

Design Like a Dutchman: Bold Grids, Few Words, Maximum Impact

A dive into our love affair with minimalism and ruthless clarity.
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Behind the Scenes

What We Learned From Rebuilding Our Own Site (Twice)

When the cobbler finally fixes their own shoes—and promptly redesigns them again.
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Design

How to Brief a Designer Without Drawing Stick Figures in Paint

Want better results from your creative team? Start with better input.
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Troubleshooting

Your Website Isn’t Slow. It’s Just… Full of Feelings

How to debug sluggish sites without shaming your codebase.
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WordPress Development

Google Lighthouse Gave Us a 100—Should We Frame It or Tattoo It?

What it takes to actually score a perfect performance grade (hint: magic + caching).
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